KPCC – Take Two, July 9, 2020 (Audio)
How do you create a public service campaign to wear masks? We ask marketing expert Connie Pechmann
To get more people wearing face masks, perhaps it requires a public awareness campaign. Take Two talks about how a marketing blitz could get Americans to ignore politics and take masks seriously. Guest: Connie Pechmann, UC Irvine business marketing professor.
TIME, July 9, 2020
What Hong Kong’s national security law means for Its pro-democracy movement
Jeffrey Wasserstrom, a University of California, Irvine, history professor specializing in China, says the law “amounts to a de facto form of martial law limiting speech and action.”
The New England Journal of Medicine, July 9, 2020
Ensuring choice for people with kidney failure — Dialysis, supportive care, and hope
[UCI Professor of medicine] Kamyar Kalantar-Zadeh, M.D. M.P.H., Ph.D., Aaron Wightman, M.D., and [UCI Professor of medicine] Solomon Liao, M.D. write, “Despite its flaws and burdens, dialysis prolongs life for many people — people who choose to start or continue this therapy to maintain hope in the face of organ failure. … We call for increased support for collaborative efforts and amended policies so that patients may have a better range of options for their care; enjoy improved quality of life, including better management of pain and other symptoms; and have their goals supported and realized.”
Deseret News, July 8, 2020
Should protests be fun?
Music, fun and theatricality have been part of protests as far back as they have been documented, according to David S. Meyer is a professor of sociology at the University of California, Irvine, who has studied social movements. … Rather than being frivolous, entertainment is a way of generating attention from bystanders and sustaining the commitment of people who turn out for a protest, Meyer said.
The Sacramento Bee, July 8, 2020
California, Sacramento face coronavirus test shortage. Why the timing couldn’t be worse
“If you can’t test, then how can you do tracing and isolation” of infected people? said Andrew Noymer, a UC Irvine disease prevention professor and epidemiologist. “Testing is the foundation on which the response is built. “When you inform Joe that sniffle he has is COVID-19 and he needs to stay home for two weeks, you prevent him from infecting five other people, and them infecting five others.”
Previously “In the News”